StoreView® – see your physical store virtually
An interactive communication tool that brings store changes to life and removes the need for project teams to travel to store.
StoreView® virtual toursStoreView® improves Asda’s store development process
This video explains how Asda is using StoreView® virtual visits to reduce the time & cost of visiting stores during their refit programme.
Asda uses StoreView® to enhance their store development process by speeding up the design sign-off procedure.
StoreView® is a virtual tour created of a physical store, which project teams can use to discuss proposed changes planned for the store while viewing it in a virtual environment. This avoids the cost and time of several people visiting the store and minimises the complexity of juggling diaries as well.
Enhancing delivery of the store development programme
Each year Asda undertakes a comprehensive store development programme to refresh and improve its stores. Various internal and external stakeholders are involved in reviewing each store and its contents as part of the design review process.
CADS suggested Asda trial the virtual visits as part of their design review process to assess the return on investment and benefits of the service.
Virtual visits for pre and post store refit
Since 2018 ASDA has used StoreView as an integral part of its on-going annual store development programme. CADS create StoreView models of each store involved delivered online within a six-week period. Asda also commissions a second visit to each store to allow dynamic switching between the ‘before’ and ‘after’ refurbishment time points. This allowed the Store Planning team to assess the impact of their investments by reviewing the pre-refurbishment images in tandem with a live walk-through of the updated store.
To read the case study in full visit the Asda StoreView case study page.
Related reading
StoreView® of Levi’s first UK women’s store
Many retailers see sustainability in-store design and product sourcing as critical to Take a virtual tour of this Levi’s store at Bluewater, created as part of CADS’ Creative Retail Awards Sponsorship
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